The fortune is in the follow-up. You already know that.
Most people will not sign up and buy on the spot. Instead, the average person will need minimum 7 to 20 follow ups, over a period of weeks or months, before they make a buying decision. Some of your best people may take a year or two to recruit.
You must be patient and understand that people buy or join when they want to, not when you want them to. It all comes down to timing.
In addition, you should realize that signing someone up is the first step, not the last step. Once someone joins or buys, that’s when you real job begins.
How to Follow Up with Prospects
Keep a database of every prospect. I use Stat Trak Pro. You can find it in the right column of this website.
For the first month, contact your prospect once per week. Starting in month two, follow up at least 2x month.
Reach out on birthdays and anniversaries if you have that information.
Send handwritten notes in the mail.
Add your prospects to your Mighty Giant auto-responder to automate part of your follow-up process.
Consider sending a postcard to your prospects once per month.
Keep prospects updated about new products or company improvements.
Share success stories with your prospects (products and business).
Never use pressure or hype.
Recommend a different product from time to time.
Invite them to the company’s product testimonials group on Facebook.
How to Follow Up with PEMs or Customers
Send out the Monday and Thursday emails I post in our team’s Facebook group every week.
Contact people within 7 days of them placing their first order to make sure they got their product and know how to use it.
At least once per month, get in touch with your team members.
Get good at sponsoring, so you can keep placing people under your team members, which triggers the company’s email marketing system.
Invite them to the Supreme Team Facebook group.
Invite them to the weekly webinar.
Send handwritten notes.
Consider publishing a monthly email newsletter.
Final Thoughts
In conclusion, you must take the time to master the follow-up if you want to build and maintain a big team. Follow these tips and you will be well on your way.